Salehe Bembury and PUMA are bringing back one of their most distinctive performance silhouettes. The PUMA x Salehe Bembury Velum NITRO™ Running Shoe officially returns on February 7, blending high-performance running tech with Bembury’s unmistakable nature-driven design language.
Known for pushing footwear beyond traditional boundaries, Bembury once again delivers a sneaker that sits comfortably at the intersection of technical running innovation and lifestyle-ready aesthetics.
PUMA x Salehe Bembury Velum NITRO™: A Fusion of Nature and Performance
The Velum NITRO™ is built on contrast — organic inspiration meets futuristic execution. The upper features an earthy, multi-layered mesh construction, designed to mimic natural terrain while maintaining breathability and structure.
Bembury’s signature fingerprint-inspired graphics are layered throughout the upper, adding depth and texture while reinforcing the designer’s obsession with natural forms, geology, and movement. The result is a visually striking silhouette that feels equally at home on city streets or modern performance rotations.
NITROFOAM™ Midsole Delivers Lightweight Cushioning
At the core of the Velum NITRO™ is PUMA’s NITROFOAM™ midsole, engineered for responsive cushioning and reduced weight. The sculpted midsole design not only enhances underfoot comfort but also adds a bold visual identity that separates the Velum NITRO™ from traditional running shoes.
This combination of performance-driven cushioning and sculptural design reflects Bembury’s philosophy: footwear should function at a high level while making a strong aesthetic statement.
A Bold, Textured Look True to Salehe Bembury’s Vision
From the layered materials to the organic color palette, every detail on the Velum NITRO™ feels intentional. The shoe’s textured finish, flowing lines, and fingerprint motifs align perfectly with Bembury’s growing catalog of highly collectible footwear collaborations.
This release continues his run of standout projects across the industry, further cementing his influence in both performance footwear and contemporary sneaker culture.
Release Date & Where to Buy
- Model: PUMA x Salehe Bembury Velum NITRO™
- Release Date: February 7
- Availability: PUMA.com and select retailers
- Category: Performance Running / Lifestyle Hybrid
Given Salehe Bembury’s track record, expect high demand and limited availability when the Velum NITRO™ returns.
Final Thoughts
The PUMA x Salehe Bembury Velum NITRO™ is more than just a running shoe — it’s a statement piece that blends technical innovation, organic design, and cultural relevance. Whether you’re drawn to its performance capabilities or its bold aesthetic, this February 7 release is shaping up to be one of PUMA’s most exciting drops of the season.
Stay tuned for official images, pricing details, and early purchase links as the release date approaches.